New Marketing Trends

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Thursday, January 05, 2012

Enter by Jan. 15 to Win IFLA's International Marketing Award


The IFLA Section on Management and Marketing, in collaboration with Emerald, will be giving out the prestigious IFLA International Marketing Award. Now in its 10th year, the award accepts entries from any library in the world that markets its products or services.

The deadline is 15 January, so get your entry together now!

According to the website: 
The IFLA INTERNATIONAL MARKETING AWARD will honor organizations that have implemented creative, results-oriented marketing projects or campaigns. Three finalists will be recognized for their outstanding achievements. From these three finalists, the winner will be chosen and receive airfare, lodging and registration for the World Library and Information Congress: 78th IFLA General Conference and Council in HelsinkiFinland in August 2012, as well as a cash award of USD 1,000 which must be used to further the marketing efforts of the recognized organization.
The award is generously sponsored by Emerald Group Publishing, Ltd.   
and is administered by IFLA's Section on Management and Marketing.

Applications are available in IFLA's 7 official languages:
  1. Arabic
  2. Chinese
  3. English
  4. French
  5. German
  6. Russian 
  7. Spanish
You can read coverage of this award from previous years in IFLA's archive here and in Marketing Library Services newsletter here and also here

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