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Wednesday, February 20, 2013

It's PR Xchange Time Again!

Kathy and I are huge fans of the annual ALA/LLAMA/PRMS PR Xchange Best of Show competition and encourage you to submit your best work. 

When I worked in libraries, my team was fortunate to have won a few times and there is nothing more rewarding than being recognized for excellence amongst your peers. Of course, your director will be thrilled and the local press will print the story which means that your win will help with advocacy and community support as well. Actually, there are hundreds of reasons to enter - so don't delay!  :-)

Online entry forms must be completed, and print work postmarked no later than April 1, 2013.

Here are the details about the contest:

The annual Best of Show awards recognize the very best public relations materials produced by libraries in the past year. This year’s competition will recognize original materials produced during the 2012 calendar year. Entries will be evaluated based on content, originality, and design by a team of experts in public relations, graphic design, communications, and marketing who select the winner(s) in each category.  
Winning entries will be on display during the PR Xchange program during the ALA Annual Conference in Chicago. Awards will be presented to the winners during a Best of Show ceremony on that day. Award winners need not be present to win, but are encouraged to attend. The Best of Show awards are sponsored by the Library Leadership Administration and Management Association's Public Relations and Marketing Section and are overseen by the PR XChange Committee (formerly known as Swap and Shop).

For more information, please visit the Best of Show at PR Xchange page on the LLAMA website or contact Best of Show co-chairs Jamie Hazlitt and Rebecca Metzger at

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