New Marketing Trends

Marketing Ideas for Non-Profits and Libraries

The M Word helps librarians learn about marketing trends and ideas.

Monday, June 18, 2012

Take Advantage of These Free Marketing Books Give-A-Ways at ALA

English: John JantschJohn Jantsch (Photo credit: Wikipedia)
Hi all, I've been really fortunate to be able to sponsor some free marketing book give-a-ways at ALA. Hope to see you there!  –Nancy

1.     1. Friday, June 22 Free Book & Signing Event, Bite-Sized Marketing- I’ll be giving away free copies of the book I co-authored during the Exhibit Hall Opening Reception, from 5:30pm-7pm at the EBSCO booth #1428. We'll also have a raffle for the best of the best marketing books (see below).

2.     2. Sunday June 23, ASCLA President's Program: Duct Tape Marketing and Advocacy and free books. Speaker: John Jantsch, Author, Duct Tape Marketing is giving an amazing talk specifically to help librarins with marketing and advocacy.  We’ve donated 200 books of the revised edition  and they will be will be given away and signed after the program. Program is scheduled for  10:30 – noon, Anaheim Convention Center, Ballroom  

3.   3. Sunday, June 24 PR Xchange (LibraryAware will sponsor a drawing for the Best of the Best Marketing Books we have two drawings one here and one at our booth #1428) Go to Anaheim Convention Center, Exhibit Hall, 11:00am to 1:30pm.

Here's the list. I think this is just about the best collection of marketing books anyone in the library field would want. Take a look and see if you agree:  

ReachingUnderserved Communities in your Library, Tonya Garcia Badillo and KathrynAngelo [fall publish date-we'll mail to you when it hits the shelves]

Successful SocialNetworking in Public Libraries Walt Crawford [fall publish date-we'll mail to you when it hits the shelves]

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1 comment:

Rob Christopher said...

Just a note that most of these books will be available at the ALA Store, booth #1728, for 20% off the list price. Ask us about free shipping!