New Marketing Trends

Marketing Ideas for Non-Profits and Libraries

The M Word helps librarians learn about marketing trends and ideas.

Sunday, March 04, 2012

Computers in Libraries Welcomes Marketers

March 21-23, Washington, D.C.
If you are involved with the marketing of your your library, then the place to be this year is Computers in Libraries. Our fearless leader, Jane Dysart, has filled the program with amazing programs of special interest to marketers. 


Janie Hermann and I are hosting an entire track. Look at the line up of people we have lined up.  Every single program will be of value to you. 


Leveraging Your Social Media to Gain Friends and Influence People
Julie Theado, Social Media Manager, Columbus Metropolitan Library



No More ExcusesJanie L Hermann, Public Programming Librarian, Princeton Public Library
Nancy Dowd, Project Lead LibraryAware, EBSCO Publishing and and Novelist



Twitter, Ads, and QR Codes ... Oh My!
Janie L Hermann, Public Programming Librarian, Princeton Public Library
Buffy J. Hamilton, Librarian, Creekview High School
Jamie Hollier, Project Coordinator, Colorado Public Computer Centers, Colorado State Library
Andrea Snyder, Job & Career Information Center Manager, Enoch Pratt Free Library





Build Online Communities Like the Pros
Jamie Hollier, Project Coordinator, Colorado Public Computer Centers, Colorado State Library
Tynan Szvetecz, President, Commerce Kitchen



Ideas to Steal: 11 Free Marketing Strategies
Lindsay Sarin, E-Reference Librarian, University of the District of Columbia
Julie Strange, Statewide Coordinator, Maryland AskUsNow!
Andrea Snyder, Job & Career Information Center Manager, Enoch Pratt Free Library




Still yearning to learn more? 

Maurice D. Coleman, Technical Trainer, Harford County Public Library and Host, T is for Training; Beth Tribe, Information Technology Instructor & Specialist, Howard County Library System; Robyn Truslow, Public Relations Coordinator and IT Supervisor, Calvert Library; and Bryan Hissong, Branch Manager (Finksburg Branch), Carroll County Public Library are talking about Marketing ebooks and readers. 


Plus, our very own Kathy Dempsey 
and the extraordinary Rebecca Jones 
are giving a presentation called, 
"Imagine and Dream Big About Your Library".

Kathy's also presenting with , an important program called,


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