New Marketing Trends

Marketing Ideas for Non-Profits and Libraries

The M Word helps librarians learn about marketing trends and ideas.

Tuesday, February 06, 2018

Enter the PR Xchange Awards by March 20

It's that time of year again!

The Marketing and Communications Community of Practice, part of ALA’s Library Leadership and Management Association (LLAMA), has opened its call for submissions for the 2018 PR Xchange Awards competition.

These annual awards recognize the best promotional materials produced by any type of library organization in the US and Canada. Each org may submit a maximum of five entries. The deadline is March 20, 2018.

The PR Xchange Committee oversees judging, in which entries are evaluated based on content, originality, and design by a team of experts in marketing, public relations, graphic design, and communications.

Committee members will notify winners in May. Winning entries will be on display during the PR Xchange Event (Sunday, June 24) at the 2018 ALA Annual Conference in New Orleans. There, winners will be announced and award certificates will be given. (Winners need not be present, but go enjoy your 15 minutes of fame if you can.)

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