New Marketing Trends

Marketing Ideas for Non-Profits and Libraries

The M Word helps librarians learn about marketing trends and ideas.

Sunday, May 13, 2012

Where do you call home?

Sometimes you run across a video that you just want to play over and over again. This is mine for this week.

First off, the main characters are amazing. I want to be like them (or at least have children like them :-) and I'll bet anyone else would too. It's easy to relate to them. The background music adds to the inspirational feeling. It was short. The stories are real. This wasn't about the library, it was about the people who love the library. It wasn't so much about the services we offer but about how these lives are growing and somehow the library is part of it all. It makes you want to do something- raise money, visit, read, grow, explore.... To me, this video captures every library.  thanks NYPL!

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