|Ned Potter's new book, the Library Marketing Tool Kit, is sure to be a big hit!|
I was fortunate enough to receive an advanced copy of Ned Potter's (aka [I'll write a full review once the book is published, meanwhile take a look at his blog.
@theREALwikiman]new book, The Library Marketing Tool Kit, and what I can say is, pre-order it now. I love that he has put candy on the cover (we had truffles on our cover for Bite-Sized Marketing and it remains a top seller at ALA. lol) But more to the point, Ned addresses library marketing offering a great narrative and tons of case studies featuring some real marketing rock stars from around the world. Well Ned is pretty much a rock star himself. He is also offering more content with his blog - offering tips, tools and case studies.