New Marketing Trends

Marketing Ideas for Non-Profits and Libraries

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Monday, December 19, 2011

Creating the One Minute Video for Your Library

One of the most difficult things to do is to create short videos (1 minute or less.) The creators of Arizona State University’s “Library Minute”, Matthew Harp, Mimmo Bonanni, and Anali Perry, presented a fantastic workshop outlining the process they use to create their “Library Minute” videos.

In their slide deck, they discuss the three steps they use to produce the short videos:
1. Conceptualization and Planning
2. Recording
3. Editing and Distribution.
This is good stuff! Check out some of the videos they’ve made here.

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