New Marketing Trends

Marketing Ideas for Non-Profits and Libraries

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Monday, January 31, 2011

One Week Left to Enter TED's 'Ads Worth Spreading' Challenge!

I just discovered the "Ads Worth Spreading" Challenge, one of the projects from TED. If your library has an ad or a PSA, enter ASAP.

Not familiar with TED? OMG, go to the site! Go now! TED is all about sharing the world's most important ideas. It says it is "Riveting talks by remarkable people, free to the world." And they are available in different languages. 
A few contest details from the site: 
Online video is the focus of this challenge, and we'll accept video submissions that vary in length from 30 seconds to 5 minutes. However, we will also accept and consider non-video (or contextual video) submissions that introduce new online advertising solutions. Please note that non-video submissions are not eligible to win all of the prizes listed below. (See our guidelines and judging criteria for more on what we're looking for.)
TED invites the business community to submit their most forward-looking campaigns to the contest by February 7, 2011. A judging panel will select up to 10 winning videos and ads, which will premiere at TED2011, February 28-March 4, 2011, for the gathered audience of 1,500+ thought leaders, and will appear on for free for one week in March. Winners will also appear on the YouTube homepage and as ads across YouTube content.
During the week of March 21-27, 2011, the winning campaigns will occupy every available post-roll ad space on, garnering nearly 2M free advertising impressions. In addition to appearing as post-roll after TEDTalks videos, each ad will also have a permanent page on, allowing the ad to be rated, shared, commented on and linked to, perhaps earning large numbers of additional views. (Read more about what you win.)
What are you waiting for? Enter by Feb 7!!

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