New Marketing Trends

Marketing Ideas for Non-Profits and Libraries

The M Word helps librarians learn about marketing trends and ideas.

Monday, June 21, 2010

Shanachies in New Zealand!

If you're a regular readers, you'll remember previous posts about the Shanachies, the world-travelling Dutch librarians. (This one & others -- "search on Shanachies")
Well they're on tour again, this time in Australia and New Zealand.

There's a nice article about them online at They're trying as always to help libraries gear up for new trends and technologies so they can remain relevant to their users. The article refers to it as "future-proofing," which is essential.

Great work, Erik & Jaap!

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