Just got back from Maryland where Paula Isett (Maryland State Library) and I had the chance to share some marketing stories with the state librarians and folks from the LDB Bureaus. What a great group! Using stories in our marketing mix has become a passion for me. We are conducting a statewide campaign, Solving Life's Problems (solvinglifesproblems.org), where we are teaching how to tell stories, create story banks and develop digital stories. If your library or association is interested in starting a campaign like this email me! ndowd@njstatelib.org
SlideShare Link
Posts
No comments:
Post a Comment