New Marketing Trends

Marketing Ideas for Non-Profits and Libraries

The M Word helps librarians learn about marketing trends and ideas.

Monday, September 25, 2006

Quick Links

Jenny Levine's The Shifted Librarian and Michael Steven's Tame the Web blogs clued me into the video "Ray of Light" from SJCPL's staff day- check it out on You Tube . Be inspired and make your own. Videos are so exciting- Jersey librarians are you looking to make your own? Email me - I want to know more!!!

While you are there check out the Super Librarian video from Kentucky. As you all know, we
launched the Super Librarian campaign three years ago. This year we are going to release the Super Librarian comic book .... should be lots of fun!

New blog ... I join Tame the Web in welcoming a new blog ... Youth Tech , "that will post, converse, write and communicate about issues that involve youth (teens, tweens & tods) and how best to interact, educate, entertain, relate and learn.

Article in NYT (free subscription required) on Google's new marketing push - "Google is teaming up with Goodby, Silverstein & Partners in San Francisco, an Omnicom Group agency known for offbeat creative work, on a project for one of the agency's largest clients, the Saturn division of General Motors.
The project begins today with a test of a campaign for Saturn, bundling together several Google products and services like clickable video clips, the Google Earth satellite mapping tool and geographic finding of computer users.
library marketing."

1 comment:

Pat said...

Some time ago, I became dimly aware that it would be really cool if someone created a... a... THING that could be mounted on the NJ State Lib web site, and would use Google Maps to place NJ libraries on the map of NJ. I have mentioned it a couple of times, but I totally lack the tech expertise to even express this vision. Can anyone come to my rescue?